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Teladoc That


How do you turn the OG telehealth brand back into the category leader? Give your name a whole new meaning.



> 3 million impressions   > 2 million views   68% VTR


> 5million impressions   > 3 million views   59% VTR




Results?

The campaign ran on TV and in social, where it made is biggest impact. On Meta channels, it increased the hook rate by 678% and increased impressions with men by 230% in just a couple of months. It became the top performer on YouTube and more than doubled the view through rate.

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